Beer and the Happy Homemaker

Ever wonder what made the mid-century Happy Housewife so happy? It turns out hubby wasn’t the only one knocking back a few brewsky’s at the end of  a long day. Beer ads traditionally  targeting men  have long featured buxom babes,

The Fading Middle Class

America’s middle class is vanishing before our eyes, fading away like a once cherished Kodacolor snapshot. Today the possibility of obtaining the American Dream feels as outmoded as these vintage advertisements from Kodak. The sad fall from grace for American

Who Said a Woman Can Be President?

What would JFK think of Hillary’s bid for the Presidency? As Hillary Clinton begins her run for President  some Republican pundits are still debating whether a woman is worthy of sitting in the oval office. During another presidential election nearly

What Women Want

Happy days are here again… sexism is not in jeopardy! Once upon a time when patriarchy ruled, the American housewife was perceived as the most envied gal in the world and a new vacuum cleaner was enough to send her