Plugged into the American Dream

  In 1956 happy homemaker Helen Watson didn’t give a hoot about leaving carbon footprints; in fact if one were pointed out to her she’d most likely plug-in her powerful Electrolux vacuum and sweep it all away. Was she concerned

Back to The Future Pt.III Retro Tech for the Suburbs

Leisure in the Suburbs The future suburbanite as envisioned by mid-century ad men would have a life of unparalleled  ease. The future of the past was populated with robotic like contractions that would take care of all the hard work.