Posts Tagged: housewives

collage appropriated vintage images Sally Edelstein

Housework and the Happy Homemaker

Happy Homemaker To believe all the colorful mid-century advertisements no one was the beneficiary of the cold war culture of casual, carefree living more so than the housewife of the 1950’s and ‘60s. All manner of unparalleled ease from cleaning

collage appropriated vintage images Sally Edelstein

Housework and the Happy Homemaker

Happy Homemaker To believe all the colorful mid-century advertisements no one was the beneficiary of the cold war culture of casual, carefree living more so than the housewife of the 1950’s and ‘60s. All manner of unparalleled ease from cleaning

Vintage racist ad GE 1947 Black Maid

Black Stereotypes in Advertising- Maid to Order

The Oscar so White  movement has justly taken Hollywood to task for its diversity problem. Much has been made of the fact that when the Academy has given an Oscar to black actors it has, nearly 55 % of the

Vintage racist ad GE 1947 Black Maid

Black Stereotypes in Advertising- Maid to Order

The Oscar so White  movement has justly taken Hollywood to task for its diversity problem. Much has been made of the fact that when the Academy has given an Oscar to black actors it has, nearly 55 % of the

Vintage Housewife holding telephone

The Telephone and the Housewife

It’s a very mobile Christmas. Imagine the old days of being tied to a desktop computer to do shopping. It’s so 2006. As we swipe our ways through the holidays on our smart phones, it’s hard to remember a time

Vintage Housewife holding telephone

The Telephone and the Housewife

It’s a very mobile Christmas. Imagine the old days of being tied to a desktop computer to do shopping. It’s so 2006. As we swipe our ways through the holidays on our smart phones, it’s hard to remember a time

Vintage photo housewife shopping for meat

Where’s the Beef?

  When it comes to American exceptionalism, we Americans have long had an exceptionally voracious appetite for red meat, making us the proud leader of the free, meat-eatin’ world. In this land of democracy, meat has reigned as king. But

Vintage photo housewife shopping for meat

Where’s the Beef?

  When it comes to American exceptionalism, we Americans have long had an exceptionally voracious appetite for red meat, making us the proud leader of the free, meat-eatin’ world. In this land of democracy, meat has reigned as king. But

collage vintage pin up and housewife in kitchen

Marriage and Career- You Can Have It All

Contrary to yesterday’s post with its kooky quiz asking girls to choose  “What Are You Best Fitted For Love or a Career?” one mid-century miss proved the test wrong. Yes indeedy, you could have both. “Why not,” she asked, “have

collage vintage pin up and housewife in kitchen

Marriage and Career- You Can Have It All

Contrary to yesterday’s post with its kooky quiz asking girls to choose  “What Are You Best Fitted For Love or a Career?” one mid-century miss proved the test wrong. Yes indeedy, you could have both. “Why not,” she asked, “have

Vintage Illustration woman and man and Lawn Mower

Male Turf

The silent spring morning of my mid-century suburban childhood were broken by the sounds not of birds chirping but of a symphony of puttering gas lawn mowers synchronized all over the neighborhood. The air would permeate of fresh-cut grass, gasoline

Vintage Illustration woman and man and Lawn Mower

Male Turf

The silent spring morning of my mid-century suburban childhood were broken by the sounds not of birds chirping but of a symphony of puttering gas lawn mowers synchronized all over the neighborhood. The air would permeate of fresh-cut grass, gasoline

vintage illustration Tom Tomato circling the globe on pickle

Keeping Hubby Happy the Heinz Way

With Valentines day fast approaching, the media is running  rampant with  romance tips.   Forget everything else you’ve read – think Heinz. Who knew a simple condiment in your kitchen could come to your romance rescue? During the dark days of

vintage illustration Tom Tomato circling the globe on pickle

Keeping Hubby Happy the Heinz Way

With Valentines day fast approaching, the media is running  rampant with  romance tips.   Forget everything else you’ve read – think Heinz. Who knew a simple condiment in your kitchen could come to your romance rescue? During the dark days of

Housewife vacuuming Electrolux 1950s

What Women Want

Happy days are here again… sexism is not in jeopardy! Once upon a time when patriarchy ruled, the American housewife was perceived as the most envied gal in the world and a new vacuum cleaner was enough to send her

Housewife vacuuming Electrolux 1950s

What Women Want

Happy days are here again… sexism is not in jeopardy! Once upon a time when patriarchy ruled, the American housewife was perceived as the most envied gal in the world and a new vacuum cleaner was enough to send her

1960s housewife laundry

Plugged into the American Dream

  In 1956 happy homemaker Helen Watson didn’t give a hoot about leaving carbon footprints; in fact if one were pointed out to her she’d most likely plug-in her powerful Electrolux vacuum and sweep it all away. Was she concerned

1960s housewife laundry

Plugged into the American Dream

  In 1956 happy homemaker Helen Watson didn’t give a hoot about leaving carbon footprints; in fact if one were pointed out to her she’d most likely plug-in her powerful Electrolux vacuum and sweep it all away. Was she concerned

vintage ad Duz Housewife

Sally Duz it Again

  Yes! Keep your eyes peeled for a brand new post coming this Monday- The Model Bride and Illustrator Jon Whitcomb. Then Sally Duz it again with a brief blogging break for eye surgery number 2. In just a few

vintage ad Duz Housewife

Sally Duz it Again

  Yes! Keep your eyes peeled for a brand new post coming this Monday- The Model Bride and Illustrator Jon Whitcomb. Then Sally Duz it again with a brief blogging break for eye surgery number 2. In just a few