Israeli Hostages One Year Later- Never Forget

Never forget. Those two words, weighted with history and heritage were seared into me as a child. I can still hear the solemn voice of my childhood Rabbi whose thunderous High Holiday sermons referencing the Holocaust declared “Never Forget,” sentiments

How to Avoid the Risk of Offending

In a time of heightened sensitivity over stereotypes, years of ethnic and racial labeling have fortunately, largely been erased from advertising. During the post-war years when it seemed the only risk of offending others was if we suffered the unforgivable

Oils Well That Ends Well

American Crusaders OMG! With  our all American can do optimism and a resounding chorus of Onward Christian soldiers, Americans have flexed our formidable global muscles, confident that our take-charge performance would be gladly received wherever we went. In God We

How to Avoid the Risk of Offending

During the post-war years when it seemed the only risk of offending others was if we suffered the unforgivable shame of halitosis, a series of ads ran that would not only raise a politically correct eyebrow today, its offensive nature