Category Archives: Women
Then and Now: Mad Men World of 1969
As Mad Men finishes its bumpy ride through the tumultuous decade of the 1960s it makes an anything but a soft landing in 1969, splashing down in laid back do your own thing California. Riding the wave of advertising’s creative
Then and Now: Mad Men World of 1969
As Mad Men finishes its bumpy ride through the tumultuous decade of the 1960s it makes an anything but a soft landing in 1969, splashing down in laid back do your own thing California. Riding the wave of advertising’s creative
You’ve Come a Long Way Peggy Olson
We have watched with pride as Mad Men’s Peggy Olson has risen from the ranks of treading water in the secretarial pool to swimming with the big fishes on Madison Avenue. As the Mad Men at Sterling Cooper & Partners
You’ve Come a Long Way Peggy Olson
We have watched with pride as Mad Men’s Peggy Olson has risen from the ranks of treading water in the secretarial pool to swimming with the big fishes on Madison Avenue. As the Mad Men at Sterling Cooper & Partners
Learning to Count – Equal Pay Day
While learning how to count in elementary school …we also learned who counted. Instructions in arithmetic, the school books informed the reader, were geared “to help the pupil appreciate the ways in which numbers function in the activities of daily
Learning to Count – Equal Pay Day
While learning how to count in elementary school …we also learned who counted. Instructions in arithmetic, the school books informed the reader, were geared “to help the pupil appreciate the ways in which numbers function in the activities of daily
The Great American Slip Up
Americans seem to love the opportunity to embarrass themselves…almost as much as we love to watch ‘em. And if there is money involved so much the better. Between the internet and reality TV the possibilities for voluntary public humiliation are
The Great American Slip Up
Americans seem to love the opportunity to embarrass themselves…almost as much as we love to watch ‘em. And if there is money involved so much the better. Between the internet and reality TV the possibilities for voluntary public humiliation are
Decorating With DDT
Just as mid-century garden nurseries were busy preparing for spring, filling their shelves with packets of seeds and cans of DDT, so American parents were diligently decorating their baby nurseries with happy-go-lucky wallpaper coated with protective DDT. No April Fools!
Decorating With DDT
Just as mid-century garden nurseries were busy preparing for spring, filling their shelves with packets of seeds and cans of DDT, so American parents were diligently decorating their baby nurseries with happy-go-lucky wallpaper coated with protective DDT. No April Fools!
Matriculating into Marriage Pt II
Looks like the gal graduate in this ad was one smart cookie and not just because she earned a college diploma. Betty Coed knew college was the best place to snare a man to marry. Maybe the Princeton Mom was
Matriculating into Marriage Pt II
Looks like the gal graduate in this ad was one smart cookie and not just because she earned a college diploma. Betty Coed knew college was the best place to snare a man to marry. Maybe the Princeton Mom was
A Post-War Primer on Mother Nature
Birds and the Bees First day of spring conjures up a childhood filled with the anticipation of blooming flowers, budding trees and a haze of pesticides being sprayed across my suburban neighborhood. Talk about March Madness! By the time I
A Post-War Primer on Mother Nature
Birds and the Bees First day of spring conjures up a childhood filled with the anticipation of blooming flowers, budding trees and a haze of pesticides being sprayed across my suburban neighborhood. Talk about March Madness! By the time I
Sex and the Happy Homemaker
The Frigid Woman in the Cold War PtII When it came to sex, just how happy was the proverbial happy homemaker? Not so much. An epidemic was ravishing cold war America …frigidity. According to the medical community the mid-century American
Sex and the Happy Homemaker
The Frigid Woman in the Cold War PtII When it came to sex, just how happy was the proverbial happy homemaker? Not so much. An epidemic was ravishing cold war America …frigidity. According to the medical community the mid-century American
Matriculating Into Mid Century Matrimony
June is the month-long associated with graduates and brides and it wasn’t that long ago that they were often one and the same thing. If author Susan Patton has her way, female graduates would do well to follow that same
Matriculating Into Mid Century Matrimony
June is the month-long associated with graduates and brides and it wasn’t that long ago that they were often one and the same thing. If author Susan Patton has her way, female graduates would do well to follow that same
The Frigid Woman in the Cold War
The cold war was a chilly time to be an American woman. A big chill had crept into the well-appointed bedrooms all across the nation and it would appear that the American housewife’s libido was in the deep freeze. An
The Frigid Woman in the Cold War
The cold war was a chilly time to be an American woman. A big chill had crept into the well-appointed bedrooms all across the nation and it would appear that the American housewife’s libido was in the deep freeze. An




