Posts Tagged: postwar America

A Retro Fathers Day Fit for a King
Once upon a time, but not too long ago, all Dads were king. Not only for a measly third Sunday in June, but to believe the mid-century American advertiser, the head of the household was the sovereign ruler of his

A Retro Fathers Day Fit for a King
Once upon a time, but not too long ago, all Dads were king. Not only for a measly third Sunday in June, but to believe the mid-century American advertiser, the head of the household was the sovereign ruler of his

Post War Pesticides on Parade
Breathe Easier Mid Century America was the golden age of pesticides and it was love at first sight. Any thoughts about Earth Day and the environment lay far in the future. Thousands of new chemicals were put to use in

Post War Pesticides on Parade
Breathe Easier Mid Century America was the golden age of pesticides and it was love at first sight. Any thoughts about Earth Day and the environment lay far in the future. Thousands of new chemicals were put to use in

A Post-War Primer on Mother Nature
Birds and the Bees First day of spring conjures up a childhood filled with the anticipation of blooming flowers, budding trees and a haze of pesticides being sprayed across my suburban neighborhood. Talk about March Madness! By the time I

A Post-War Primer on Mother Nature
Birds and the Bees First day of spring conjures up a childhood filled with the anticipation of blooming flowers, budding trees and a haze of pesticides being sprayed across my suburban neighborhood. Talk about March Madness! By the time I

A Vintage Valentines Day Dilemma -Do’s & Don’ts
To Canoodle or Not to Canoodle In Post-War America, love was in the air. Along with Valentines Day’s hearts and flowers, came big dates, big dances, and king sized expectations in high schools and colleges all around the country. But

A Vintage Valentines Day Dilemma -Do’s & Don’ts
To Canoodle or Not to Canoodle In Post-War America, love was in the air. Along with Valentines Day’s hearts and flowers, came big dates, big dances, and king sized expectations in high schools and colleges all around the country. But

Wouldn’t You Really Rather Have A Cadillac?
With the conviction of a car salesmen selling a wouldn’t you rather have a Cadillac, Mid-Century Americans were convinced that America was the standard by which the world’s other countries were to be judged. Indeed when you compared we were

Wouldn’t You Really Rather Have A Cadillac?
With the conviction of a car salesmen selling a wouldn’t you rather have a Cadillac, Mid-Century Americans were convinced that America was the standard by which the world’s other countries were to be judged. Indeed when you compared we were

To Canoodle or Not to Canoodle; A valentines Day Dilemma
In Post-War America, love was in the air. Along with Valentines Day’s hearts and flowers, came big dates, big dances, and king sized expectations in high schools and colleges all around the country. But even the smoothest post war gal

To Canoodle or Not to Canoodle; A valentines Day Dilemma
In Post-War America, love was in the air. Along with Valentines Day’s hearts and flowers, came big dates, big dances, and king sized expectations in high schools and colleges all around the country. But even the smoothest post war gal

Back To The Future
A better life in the future is in effect the promise made by all advertising. Beginning in the dark days of the Depression and accelerated during the War years, many American business adopted the future as an explicit leitmotif in

Back To The Future
A better life in the future is in effect the promise made by all advertising. Beginning in the dark days of the Depression and accelerated during the War years, many American business adopted the future as an explicit leitmotif in

Singing In The Rain
Americans enthusiasm for everything plastic has been dampened by environmental concerns. But in post-war America, plastics were really something to sing about! There was a giddiness of the wonders of plastic. As this 1946 ad for Vinylite Plastics gushes “Every

Singing In The Rain
Americans enthusiasm for everything plastic has been dampened by environmental concerns. But in post-war America, plastics were really something to sing about! There was a giddiness of the wonders of plastic. As this 1946 ad for Vinylite Plastics gushes “Every

Wouldn’t You Really Rather Have A Cadillac?
With the conviction of a car salesmen selling a wouldn’t you rather have a Cadillac, Mid-Century Americans were convinced that America was the standard by which the world’s other countries were to be judged. Indeed when you compared we were

Wouldn’t You Really Rather Have A Cadillac?
With the conviction of a car salesmen selling a wouldn’t you rather have a Cadillac, Mid-Century Americans were convinced that America was the standard by which the world’s other countries were to be judged. Indeed when you compared we were

Man, What a Heat Wave
The Temperatures Rising… It Isn’t Surprising… Poor mankind! His triumphant march towards progress is always being blamed for the actions of a hot-headed, fickle Mother Nature whose erratic behavior has recently played havoc with our weather systems. Panicked cries of

Man, What a Heat Wave
The Temperatures Rising… It Isn’t Surprising… Poor mankind! His triumphant march towards progress is always being blamed for the actions of a hot-headed, fickle Mother Nature whose erratic behavior has recently played havoc with our weather systems. Panicked cries of