Posts Tagged: 1950s housewife

Vintage photo housewife shopping for meat

Where’s the Beef?

  When it comes to American exceptionalism, we Americans have long had an exceptionally voracious appetite for red meat, making us the proud leader of the free, meat-eatin’ world. In this land of democracy, meat has reigned as king. But

Vintage photo housewife shopping for meat

Where’s the Beef?

  When it comes to American exceptionalism, we Americans have long had an exceptionally voracious appetite for red meat, making us the proud leader of the free, meat-eatin’ world. In this land of democracy, meat has reigned as king. But

vintage illustration 1950s housewife

Operation June Cleaver

On a recent chilly Sunday women started disappearing from ads, magazine covers, billboards and posters directing readers to Not-There.org. Part of a powerful ad campaign to raise awareness of gender inequality, it was a graphic reminder to women “we’re not

vintage illustration 1950s housewife

Operation June Cleaver

On a recent chilly Sunday women started disappearing from ads, magazine covers, billboards and posters directing readers to Not-There.org. Part of a powerful ad campaign to raise awareness of gender inequality, it was a graphic reminder to women “we’re not

vintage photo couple and Xmas gift mixer

Guaranteed Gal Pleasing Xmas Presents

The Thrill is Gone Now that Christmas is over…let the returns and regifting begin! Just when you thought the holiday shopping frenzy was over it starts all over again as the glut of unwanted gifts get returned. It’s Just What

vintage photo couple and Xmas gift mixer

Guaranteed Gal Pleasing Xmas Presents

The Thrill is Gone Now that Christmas is over…let the returns and regifting begin! Just when you thought the holiday shopping frenzy was over it starts all over again as the glut of unwanted gifts get returned. It’s Just What

1960s housewife laundry

Plugged into the American Dream

  In 1956 happy homemaker Helen Watson didn’t give a hoot about leaving carbon footprints; in fact if one were pointed out to her she’d most likely plug-in her powerful Electrolux vacuum and sweep it all away. Was she concerned

1960s housewife laundry

Plugged into the American Dream

  In 1956 happy homemaker Helen Watson didn’t give a hoot about leaving carbon footprints; in fact if one were pointed out to her she’d most likely plug-in her powerful Electrolux vacuum and sweep it all away. Was she concerned

picture mother daughter laundry 1950

Like Mother, Like Daughter

  Mid century mothers and daughters were clearly tied together not only by their apron strings but the same set of cultural expectations.  Not only did they share darling matching outfits but the same sunny enthusiasm for household chores. And

picture mother daughter laundry 1950

Like Mother, Like Daughter

  Mid century mothers and daughters were clearly tied together not only by their apron strings but the same set of cultural expectations.  Not only did they share darling matching outfits but the same sunny enthusiasm for household chores. And

1950s Housewife vintage ad

Occupation: 1960 Housewife

The mid-century American Housewife was the most envied woman in the world…smart…yet easy-going with never-you-mind freedom; that was the new Mrs. America! “To be an American woman today,” Life Magazine gushed in a late 1956  special edition dedicated to the

1950s Housewife vintage ad

Occupation: 1960 Housewife

The mid-century American Housewife was the most envied woman in the world…smart…yet easy-going with never-you-mind freedom; that was the new Mrs. America! “To be an American woman today,” Life Magazine gushed in a late 1956  special edition dedicated to the